Meet the face aiming to bring a touch of Manchester’s Northern Quarter to Sandbach
By Deborah Bowyer
4th Sep 2023 | Local News
Former Prime Minister, Sir Winston Churchill, might have left his mark on Sandbach but there's another man wanting to put the town on the map.
Churchill is said to have given a speech on the balcony of the then Swan Hotel now the Swan & Chequers pub.
A giant mural of Churchill, complete with his famous words, "If you're going through hell, keep going" is painted on the the courtyard's wall.
But, it would seem, the famous statesman isn't the only one to be making history at the Hightown pub.
Swan and Chequers' new licensees, Matthew Hurst and wife Jaki, are also planning to make their mark too.
The couple, set up and ran the Shrub Club in New Mills, Derbyshire before taking over the Swan & Chequers in Sandbach as we revealed here .
Matthew, who grew up in Hanley and Hartshill, attending Clayton High School before beginning a career in the sound and video industry, wants to bring a touch of Manchester's Northern Quarter to Sandbach.
"The pub is housed in a beautiful building and it's got such a lovely feel and ambience about it," said Matthew.
"We used to hold jazz afternoons at the Shrub Club which worked well and we're hoping to do the same here.
"We want people to know and understand it's not just a pub and to come here to to sample our food and eventually music.
"It would be lovely to bring a touch of the Northern Quarter to Sandbach. It's such a beautiful town and we have received a warm welcome."
Matthew, 40, and his wife Jaki, have brought many of their most popular drinks and food offerings from Derbyshire. They mix fruits to make soft drinks and sherbets, some of which are use in the pub's extensive range of cocktails, such as strawberry and sage gin fizz.
This uses a strawberry and sage 'shrub' mixed with gin, lemon juice, strawberry syrup and a soda top.
"It would be nice to bring a bit of the city centre to a small market town such as Sandbach," said Matthew, who is now living closer to his Stoke roots.
Matthew loves the history attached to the building which started off life as a corn exchange and of course its links to Churchill.
He said: "We found a photo in the staff room of people looking up to the balcony but we couldn't make out who was on the balcony. It was presumably Churchill."
In time, it seems Matthew and Jaki will be turning over new pages in the pub's history books.
For the time being though, Matthew is content with the black 'Number 10' front door in the courtyard, paying homage to the ministerial links.
Nub News wishes Matthew and Jaki every success at the Swan & Chequers.
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