Sandbach: Local youth radio station goes full-time
By Alex Greensmith
13th Jun 2023 | Local News
The Cat radio family has added a new station for youngsters to its litter.
Cat Xtra started out as a project aimed at getting younger people into radio. Working with local college students, community radio volunteers, and local creatives and musicians, Cat Xtra has now transformed into a full-time station targeting younger audiences.
Cat Xtra will primarily focus on new and recently released music, it's daytime playlist will be influenced by trending and popular artists on streaming platforms, as well as music that builds momentum from use on platforms such as TikTok and in online media.
Evenings on Cat Xtra will see a line-up of genre focused shows including Hip-Hop, Rap, Dance and Electronic, Rock, Chill and mood music.
The station is now available on digital radio, as well as online, and on smart speakers.
Cat Xtra's station manager Aidan Goodwin said: "We're so proud to be launching a brand new digital radio station that reaches the entire local population, with the aim of giving young people a chance to get into radio.
"Amongst Spotify, podcasts, and TikTok, radio is still a valuable and important platform for young people. The skills learned and developed from working in radio and audio are transferrable to so many other digital and creative roles in the media and online content industry.
"The Cat, as a community interest company, and FM community radio licence holder, also holds dear it's duty to facilitate platforms for people of all ages and backgrounds and enable them to voice and discuss topics that matter to communities."
Sandbach: You can listen to the new station on this link.
The Cat launched as an FM community radio station in February 2015, and is run and supported by a team of over 50 volunteers.
You can browse all their stations on this link.
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